methodical approach
project managed
ROI focused
sales driven results
full sales cycle consultancy
marketing driven by data
benchmarked on conversions

In the past we have heard that facebook included a “News Feed” feature which updated included a update to highlight new photos, changes to relationships, rejected party invitations and all those many other facebook updates available. This feature was implemented without privacy controls that would allow users to opt-out of displaying their information to people who were not on their friends list.

Then the negative comments related to the Beacon advertising program which lead Adam Green(http://www.moveon.org/) to comment: "no Facebook user should have their private purchases online posted for the entire world to see without their explicit opted-in permission."

Now, facebook have reversed a change to its terms of service that would have allowed facebook to own all uploaded content and material even after a user had deleted the media or their entire profile. Obviously this caused concern, imagine if you were to become famous in the next few years and currently some amusing photos or videos of you are on facebook. If you did become famous for what ever reason, the material would still be in existence and you would have no control over it.

Its reassuring to see facebook trying new ideas, realising the community does not like it and then reversing their plan of action. I just hope that it will not lead facebook to become more subtle about how they progress in the future.

Comments (0)